False Advertising, No Sex When Girl Drunk

In May 1994, the Michigan Court of Appeals affirmed a lower court decision dismissing Richard Overton's $10,000 1991 lawsuit against Anheuser-Busch for false advertising. In the lawsuit, Overton had said he suffered physical and mental injury and emotional distress because the implicit promises in the company's advertisements, especially of success with women, did not materialize for him when he drank its product. Besides that, Overton contended, he sometimes got sick when he drank.