Tech Support: "Yes, ma'am, we require a credit card or checking account in order to sign up on our service."
Customer: "Well, I saw on the news that I should never give out my credit card information!"
Tech Support: "Well, ma'am, we have to have a way to bill you."
Customer: "No other service does this!"
Tech Support: "No, ma'am, the others don't allow you to use a checking account."
Customer: "No honest company would ask me for my credit card information!"